MAEWKHOO x ISSARA ESTATES :
A Celebration Through Design

MAEWKHOO brought its creative vision beyond fashion through a collaboration with ISSARA ESTATES, transforming the wine experience into a complete visual journey.

From the wine label and event atmosphere to exclusive merchandise, MAEWKHOO developed a visual identity inspired by Thai culture, traditional art, and contemporary storytelling.

The collaboration also features exclusive vintage Americana blank T-shirts and caps, designed with MAEWKHOO’s signature language for ISSARA Winery — turning the celebration into a wearable memory.

A collaboration where design, culture, and the spirit of gathering come together.

THAISTICK × MAEWKHOO : A Twisted Interpretation of Thai Cultivation

 In this collaboration, Thaistick, recognized for its mindful cultivation and wellness focused Thai GACP standards, partners with MAEWKHOO to bring its core identity into a new visual form.

 Drawing from Thaistick’s origins, operations, and philosophy, MAEWKHOO brings these narratives out through a newly developed logo and a series of Thai twisted paintings. The works are playful yet critical reflections of contemporary society, while remaining deeply rooted in Thai culture.

 More than standalone visuals, these artworks are created as foundational assets, ready to be brought out further into future products and experiences.

MAEWKHOO GOLF is an alter-ego brand within the MAEWKHOO universe.It stays true to the brand’s original spirit of storytelling rooted in culture and tradition,while adding a new layer of style, character, and weather-conscious design, tailored for golf.This collection blends tailoring techniques, comfortable silhouettes, and natural fabrics that work well in warm climates. At its core, it challenges the idea that golfers need to dress like traditional pros.

Please visit our pop-up at G Floor, Thaniya Shopping Center. From Now – End of May 2026

Maewkhoo designed wedding guest boxes

Featuring a Bangkok guidebook and a signature Thaiwaiian silk shirt moment.

Designed for friends arriving from around the world,

where hospitality meets indulgence.

A vision of the future, Humanity abandons a chaotic Earth, plagued by wars and decay, to settle on a new planet and begin civilization anew.

What we bring is not only technology, but the essence of who we are, our beliefs, traditions, and culture reborn and reimagined into a new way of life.

This vision comes alive on The Face Thailand Season 6 episode2, set against a lunar surface-inspired stage created with the amazing Kantana team, where every step challenges the contestants to embody

a world beyond Earth.

MAEWKHOO introduces ‘Earth Is Not My Home’ — The Brand’s First Full Womenswear Collection on The Face Thailand Season 6 (Ep.2)

MAEWKHOO premiered Earth Is Not My Home, its first complete womenswear collection, on The Face Thailand Season 6. Inspired by the question, “What if humans had to relocate to another planet?” the collection reimagines Thai silk through themes of self-identity, artistry, and culture beyond Earth.

Blending traditional silk with futuristic silhouettes and MAEWKHOO’s sensual edge, the collection features bold bodysuits, sheer-silk dresses, and a reinvented Thaiwaiian shirt—each look reflecting the brand’s rebellious creativity.

The launch was staged at Tahona, Bangkok, where the sleek, space-age setting amplified the collection’s cosmic vision.

  Maewkhoo’s signature Thai motif embroidery meets Siam Circle’s curated world of upcycled denim and Thai Fabric.
This collaboration reimagines discarded materials  —  denim patchwork and vintage Thai fabric   —  through bold stitching and storytelling.   Each piece is a collision of raw texture and refined heritage, celebrating craft, imperfection, and identity in motion.

GIVE ME MONEY PLEASE – CHINESE NEW YEAR
SILK SHIRT 2025

OX = DILIGANT

RAT = ADAPTABLE

TIGER = PASSIONATE

DRAGON = POWERFUL

SNAKE= WISE

HORSE = ENERGETIC

MONKEY = CURIOUS

DOG = LOYAL PIG= HONEST

GOAT= EMPATHETIC

ROOSTER = METICULOUS

RABBIT= ARTISTIC

   MAEWKHOO teams up with The Standard Hua Hin to present ‘MAEWKHOO CULT IMMERSIVE AT KOHSAWAN’, transforming the hotel into a surreal paradise. Inspired by the ‘KOHSAWAN’ collection, the event brings its dreamlike world to life—where people gather, celebrate, and indulge in joyful moments.

This exclusive experience debuts the new Thaiwaiian print and the KOHSAWAN Exclusive Keychain, a leather keepsake embroidered with the collection’s signature motifs—a lasting reminder of this unforgettable island escape.